Soprano
2022
Communication. It's the secret to our success as a species. Communication enables us to cooperate, adapt, and innovate, in ways we would never have imagined. But with each leap forward in communication, there are new challenges to tackle, and new opportunities to discover.
Together with Soprano, we created a confident and trustworthy visual identity for the smart thought-leader for progressive communicators. The two archetypes—Generator and Decoder—helped shape the strategy as well as the creative.
Soprano's mission isn't just to deliver communication technology, it's to release the full potential of communication and to realise the full impact your communication can have on our world.
Project
Visual identity
Agency
JOY.
Credits
Louis Hu and Andrew Wynne
Nicolai Henriksen
International Designer
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